spec work

A Four Letter Graphic Design Word That You Should Never Use “SPEC” Work

It’s been a long time since I had to do graphic design services and show off my talents for free.

The last time something like this was done by me was for my college professor 20 years ago during class assignment or when I had to beef up my portfolio to get a new job.

No sir I never did it for a paying customer. That is just ludicrous. That customer will never value your work whatsoever.

Never thought a company would base a business model using spec work another word for design contest.

Spec work is speculative work created by a creative professional in hopes of getting paid for it or a design contest.

In today’s internet world and graphic design field, this is becoming a common practice but most of the work is done abroad, newbies or even worse self-taught designers. Yikes!

Does a dentist fill in your cavity, a mechanic work on your car and does a fast food restaurant give your order in hopes of getting paid.

Absolutely not! Then why in the graphic design field this is becoming the normalcy.

What I discovered by joining a design contest will absolutely blow your mind.

  • 95% of the businesses work alone
  • They don’t pay very much
  • You have a 1 in 90 chance to win the contest
  • 90% of the graphic designers are from countries that are outside of the USA and are willing to work in hopes of getting paid or for very little money
  • To hard to make money for yourself that is steady income to support yourself or family
  • Business model is lose-lose for graphic designers and win-win for the design contest owners
  • Potential clients are unfair, greedy and provide little or no feed back about your design
  • To many entries for clients to decide on whats good or bad
  • Little Johnnie who is 8 years old just submitted a design for entry
  • No formal training by contest graphic designers, anyone can submit a design
Wordpress Website or Business Blog
promotional products
direct mail roi
What is Pay Per Click Marketing and Pay Per Click Ads
business logo
Using a Trade Show to Boost Your Blog
direct mail marketing
seo checklist
Small Business Marketing
website design cost
graphic design costs
Brochure Design Costs
website and graphic design services
freelance graphic designer
should you hire an agency or an in-house ppc expert pic
graphic designer
Brand Identity
vehicle wrap
logo design
sms business marketing
free seo audit
retargeting marketing
free advertising for business
mobile marketing strategies
designing a responsive website
local chamber of commerce
Linkedin ads
content marketing
social media marketing
logo design tips
advertising ideas
corporate identity
business card design
advertising techniques
marketing strategy
facebook advertising tips
online advertising strategies
marketing strategy
postcards for business marketing
what is seo
business cards
business marketing doe small business
promotional products
professional website design
advertising agency strategy
responsive web design
advertising agency
landing page design tips
slow website loading
direct marketing advertising
branding marketing
email newsletters
seo tools
advertise business
local seo tips
Inbound Marketing Strategy
how to make a logo design
brochure design tips
printing collateral
direct mail
seo tools
postcard marketing
trade show tips
graphic design retainer
logo design tips
how to market your product
print advertising
business flyer
content marketing tips
seo tips
content marketing
business advertising
direct marketing
email newsletter
upsell and cross sell
404 custom error page
local marketing
freelance business
landing page
How to Use Facebook to Increase Brand Identity

Having Trouble Generating Blog Content? Then This Is For You

We all get writer’s block sometimes (for some of us it…
How to Use Facebook to Increase Brand Identity

The Most Common Marketing Myths For A Business

During these uncertain plagued times, it is important to…
Direct Mail Marketing Lawn Care
How to Use Facebook to Increase Brand Identity

Where to Put Your Company Website Address besides Your Website

As you well know, nowadays it is very important to own a website.…
monthly seo services
How to Use Facebook to Increase Brand Identity

Tips for Optimizing Your Online Shopping Cart

The shopping cart of your online store is a very important when…
How to Use Facebook to Increase Brand Identity
How to Use Facebook to Increase Brand Identity
How to Use Facebook to Increase Brand Identity
How to Use Facebook to Increase Brand Identity
How to Use Facebook to Increase Brand Identity
vehicle wrap
professional website design
promotional products
How to Use Facebook to Increase Brand Identity
graphic design
How to Use Facebook to Increase Brand Identity
How to Use Facebook to Increase Brand Identity
How to Use Facebook to Increase Brand Identity

What to do next…

  1. Leave a comment
  2. Share this awesome post and make us extremely happy
  3. Get in touch with us about our services

Thank you for reading our post!